Client

Ronald McDonald House Charities (2024)

Role

Brand Storytelling, Logo Design

Challenge

The Ronald McDonald House Charities (RMHC) Eastern Wisconsin sought a distinct and impactful logo and branding identity for their new “Sounds of Care” podcast. The challenge was to visually encapsulate the organization’s mission of compassion, care, and community while creating a design that felt modern and inviting to listeners. This required a deep understanding of RMHC’s values and the ability to translate them into a cohesive and meaningful visual identity.

idea

To capture the essence of “Sounds of Care,” I designed a logo that harmonized RMHC’s mission with the warmth and connection conveyed through a podcast medium. The branding employed soft yet vibrant color tones, clean typography, and elements that symbolized care and unity. Collaborating with the Foureva Media team, I ensured the visuals complemented the uplifting and community-focused themes of the podcast. This design not only highlighted RMHC’s inspiring work but also served as an inviting gateway for listeners to connect with their impactful stories and mission.